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A Gentleman's Gift Guide

We're here to help. Buying lingerie for your partner can be confusing and - at times - a little daunting. Here are our best suggestions for making the right choices, finding the perfect gift, and making things nice and simple.

The biggest mistake that most men make with choices is that they buy things that they'd like to see their partner in. The trick to romance is working out what your partner would love.

An easy place to start is by considering her fashion sense and lifestyle. What clothes does she wear? What are her favourite colours? The chances are that the colours and styles that she usually wears are choices she's made for good reasons - over time and with much thought. It's quite likely that her choices suit her and she feels confident in them. This gives you a great starting point.

The most important thing after that is to get the size and fit right. This is crucial, and - if you don't know her measurements - you can get them in a number of ways.

If the gift is a secret, sneak a look at the labels in her favourite bra and knickers. If you can, check a few of them to make sure you have a reliable size. Some retails go larger or smaller on sizes so always get a few mesurements if you can.

An even better approach is to ask one of her female friends for advice. You'll not only get some good pointers on what she might like, but a friend can get hold of exact information and measurements without raising any suspicion.

If you need further help or want to discuss any of the above, call us anytime. Our team are on hand to assist. We're experts and we care that your purchases are perfect.

If you'd like some occasion-led suggestions, try these...


For a touch of sophistication, the gorgeous sugar pink 'Valentina' is perfect. Or go for the easy size option of the lipstick red 'Paris' camisole and thong. For contemporary style think about 'Paris' boy-shorts and soft silk bra in red with black contrast.

Bridal & Honeymoon 

For a traditional look, try the 'Virgin Queen' bra and knicker set in ivory flock and beautiful silk lined cups. Or for perfect Parisian-style the 'Paris' playsuit offers a fashionable yet comfortable option. Again, for a contemporary look, the 'Paris' boy-shorts and soft silk bra in ivory with black contrast or the all ivory version will look stunning! 

Evenings Out

The 'Paris' camisole, available in black, ivory and red, will look super sexy teamed with a tight pencil skirt or skinny jeans. Or why not try the 'Monte Carlo' ultra mini-skirt and jacket for dancing the hot summer nights away.

Special Occasions

Go for colours with a touch of glamour and sophistication. 'Evangeline' (green/black), 'Paris' (black, ivory or red), 'Jezebel' (purple/black) and 'Monte Carlo' (azure blue).

Gift Wrapping

Pick this as an option and we'll take care of the wrapping for you. We can even include a card and personal message.

All orders are wrapped in delicate tissue paper with all receipts and prices removed.

Since presentation is everything, our lingerie will be beautifully gift wrapped by Andrea herself using delicate tissue paper and presented in a stylish black gift box finished with a soft satin ribbon.

The cost of this service is £3.95. We are happy to handwrite your personal message on a gift card, if desired or we will leave the card blank inside for you to fill in. Please select this option at checkout and type your message in the box provided.


Latest news:
  • Face of AB|HL, Nicki Donohoe is one of the 'original flirty thirty' on Take Me Out 2012!! (Jan 12)
  • AB|HL will be at Fashion Market of Northern California, August 28-30. Email for details.
  • We will be showing at the Dallas Fashion Market, August 11-14. Contact for an appointment.
  • Our gorgeous 'Victoria' set is featured in May's edition of Men's Health! 
  • AB|HL is on the cover of the 'Girls of FHM' special edition. Plus we're included on several pages inside too!
  • Andrea Billard is named as one of the UK's emerging talents in Lingerie Buyer (Dec 10)
  • AB|HL's new Diabla body is featured in the Italian publication, Intima piu' Mare.
  • AB|HL is thrilled to be named in Intima France's the Top 10 brands!
  • Read the lovely Poorna Shetty's write up about AB|HL at The Asian Wedding Editor's Guide
  • AB|HL signs model & actress Nicki Donohoe as the face of the brand.
  • We are thrilled included in the official Rachel Stevens calendar 2010 (We're March!).
  • The Saturdays wear 'Monte Carlo' in FHM (February 2010)
  • Brit actress Louisa Lytton wears 'Paris' for FHM (January 2010)